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	<title>Comments on: Is Social Media Marketing Right for Your Business?</title>
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	<link>http://beaublackwell.com/social-media/is-social-media-marketing-right-for-your-business/</link>
	<description>Internet Marketing Advice From an Industry Insider</description>
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		<title>By: Doug C.</title>
		<link>http://beaublackwell.com/social-media/is-social-media-marketing-right-for-your-business/#comment-44</link>
		<dc:creator>Doug C.</dc:creator>
		<pubDate>Mon, 12 Apr 2010 14:18:44 +0000</pubDate>
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		<description>I haven&#039;t really noticed any benefits to my business from using social media. Of course, I haven&#039;t a clue how to really utilize that service to it&#039;s full potential yet. I keep reading about &quot;targeting your audience&quot; and all that SEO BS, but I still don&#039;t know what any of it means. Until then I guess using something like Twitter is just a hobby more than a help.</description>
		<content:encoded><![CDATA[<p>I haven&#8217;t really noticed any benefits to my business from using social media. Of course, I haven&#8217;t a clue how to really utilize that service to it&#8217;s full potential yet. I keep reading about &#8220;targeting your audience&#8221; and all that SEO BS, but I still don&#8217;t know what any of it means. Until then I guess using something like Twitter is just a hobby more than a help.</p>
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		<title>By: Doyle Albee</title>
		<link>http://beaublackwell.com/social-media/is-social-media-marketing-right-for-your-business/#comment-43</link>
		<dc:creator>Doyle Albee</dc:creator>
		<pubDate>Sat, 13 Mar 2010 22:50:38 +0000</pubDate>
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		<description>Great post, but I think there&#039;s one part of social media from which every company can benefit—listening. Even if you sell ball bearings—and you&#039;re right, there&#039;s probably not a pent up demand for a ball bearing blog!—there could be comments and questions online that your company could benefit from responding to. I don&#039;t know anything about ball bearings, so if I needed some, I&#039;d probably go on Google and look, and then maybe ask my network what they could tell me about what I found. Even if it&#039;s only an occasional mention, it&#039;s probably worth the few minutes to set up some free tools and have them email you if there&#039;s a relevant conversation.</description>
		<content:encoded><![CDATA[<p>Great post, but I think there&#8217;s one part of social media from which every company can benefit—listening. Even if you sell ball bearings—and you&#8217;re right, there&#8217;s probably not a pent up demand for a ball bearing blog!—there could be comments and questions online that your company could benefit from responding to. I don&#8217;t know anything about ball bearings, so if I needed some, I&#8217;d probably go on Google and look, and then maybe ask my network what they could tell me about what I found. Even if it&#8217;s only an occasional mention, it&#8217;s probably worth the few minutes to set up some free tools and have them email you if there&#8217;s a relevant conversation.</p>
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